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Prompting Use Cases

Laura Gemmell 3 November 2025Updated April 2026Resource

AIPrompting

What Can You Actually Use AI Prompting For?

AI tools are most useful when you know what they're good at. Here's a practical breakdown of common use cases across different areas of work.


Writing

  • Write a blog or story
  • Generate ideas for writing projects
  • Act as an editor for tone, clarity, grammar
  • Get feedback from a specific perspective ("as a journalist", "as a teacher")
  • Outline chapters of a book or essay
  • Rewrite content in a different style or format

Business

  • Competitor analysis
  • Draft a business plan or strategy
  • Research market size and trends
  • Talk through a new idea or plan
  • Suggest brand colours, logo concepts, company names
  • Create SWOT analyses or business model canvases

Coding

  • Debug code
  • Rewrite code in a specific framework or language
  • Learn a coding language (e.g. Python, JavaScript)
  • Code review and optimisation suggestions
  • Pair programming - talk through solutions
  • Generate code for websites based on content or wireframes
  • Write database queries based on data samples

Marketing

  • Draft social media posts
  • Create a social media or marketing plan
  • Generate content ideas for website or blog
  • SEO optimisation suggestions
  • Check and improve copy for clarity and persuasion
  • Write ad copy or email campaigns

Admin

  • Schedule and prioritise tasks
  • Write professional emails
  • Plan your day or week effectively
  • Summarise meeting notes
  • Create templates for repetitive communications

Repetitive Tasks

  • Data manipulation (extracting, cleaning, reformatting)
  • Anything you'd typically do with spreadsheet formulas
  • Convert transcripts to subtitles (and vice versa)
  • Batch processing text or data
  • Find and replace operations at scale

Learning And Research

  • Explain complex concepts simply
  • Summarise long articles or documents
  • Compare and contrast different approaches
  • Generate study guides or quiz questions
  • Research a topic and provide an overview with sources

Fun And Personal

  • Plan travel itineraries
  • Suggest gift ideas
  • Talk through a personal problem (finding a hobby, making decisions)
  • Generate creative ideas (party themes, recipes, activities)

What AI Isn't Great At (Yet)

  • Anything requiring real-time data (unless the tool has web access)
  • Making final decisions on important matters
  • Replacing human judgement on nuanced, high-stakes issues
  • Generating truly original creative breakthroughs (it remixes, doesn't invent)
  • Tasks requiring deep domain expertise without guidance

Use AI as a collaborator and accelerator, not a replacement for thinking.

Related Resources

What is Prompting?

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Our Prompting Method - W.A.S.T.E.R

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Copilot Prompting Tips

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